The Robe ROBIN International Roadshow reached Russia in style at the Moscow Music exhibition, organised by Boris Krylov, regional sales manager for Russia and the CIS together with Robe's Russian HQ and their various local distributors.
A separate area of the exhibition hall - which proved an ideal location - was utilised for the presentation of the Roadshow, that was led by Robe's Petr Vanek from technical service and Boris Krylov. The demos were open to exhibition visitors, distributors and their guests, who were invited through a combination of Robe's local partners, the press and via the Internet.
The Roadshow included an in-depth look at the latest launched products, including the ROBIN 600 LED Wash and the ROBIN 600 Series Spot, Wash & Beam, along with the ROBIN 300 Series Plasma Spot and Wash, the CitySkape 48 and 96 LED wash units and the CitySkape Xtreme.
The Roadshow event ran for all 3 days of the exhibition with 8 scheduled general demos plus a number of private demos for certain clients and interested parties. In excess of 100 people participated including lighting and visual designers, programmers, rental and installation companies, venue technical managers representing a myriad of industry sectors including live concerts and events, TV and theatre. Visitors came from more distant regions like the Ukraine and Azerbaijan as well as from Russia and the CIS, such was the level of interest.
All the products drew interest, but the ROBIN LEDWash 600 proved the star of the show - with its super-slim construction and 37 individually controllable 10 Watt RGBW multichip LEDs which are arranged in 3 concentric rings.
People were impressed by the light output, projection quality and attractive pricing of the fixtures in general plus their availability in white.
It was also clear that the LED products and the ROBIN series attracted plenty of attention due to their low power consumption, which adds plenty of flexibility to any situation.
Boris Krylov comments, "This Roadshow was a great success and is an excellent way of us talking to end-users and specifiers direct and getting their honest feedback. It also enables us to show those who don't always get to the international trade shows the latest technology, and chat which them about future possibilities and innovations".
He adds that they definitely hit the market with the right product in the ROBIN LEDWash 600.
Robe staged two highly successful Theatre Workshop days in Singapore to highlight the advantages of its latest designed-for-theatre LED ranges including the powerful DL7S Profile and the DL4 series of LED luminaires.
Robe’s BMFL World Tour reached Latin America with Chile being the first country to show the amazing new BMFL Spot in all its glory in a well-attended event organised by distributors VGL at the Teatro Caupolican, Santiago de Chile.
Cape Town headquartered event production specialists Kilowatt AV recently specified 36 x Robe LEDWash 600s and 12 x LEDBeam 100s for a nationwide 5-city FLS (Financial Lifestyle Solutions) roadshow by leading South African financial services and investment group, Old Mutual.
Robe’s Spanish distributor EES (Entertainment Equipment Supplies SL) staged a 10 day roadshow covering several important regional centres - including two days in Madrid and two separate events at different venues in Barcelona - to highlight the latest Robe technologies to interested parties.
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