Headquarters
Robe Subsidiaries
Business Development
Lighting designer Francois van der Merwe from MJ Event Gear in Johannesburg, South Africa used Robe ROBIN LEDWash 600 and ROBIN 300E Spots to light the recent SA launch of the new Hugo Boss fragrance, Boss Bottled Sport.
The stylish uber-cool event, attended by a glittering cast of celebrities and beautiful people from the world of sports, fashion and entertainment, was produced by Crimsonroom Communications and staged at the McLaren dealership in Sandton, central Johannesburg.
It was hosted by radio and sports presenter Sasha Martinengo and Hugo Boss SA Brand Manager Kerry Ellis, with live entertainment from DJ Fresh and DJ Bravo.
MJ was commissioned to supply full technical production by Crimsonroom Communications, with a brief to light the building inside and out in a rich and sumptuous red, matching the idea of energy and ‘preparation for challenge’ associated with Bottled Sport.
Six Prolyte ‘totem’ truss towers – toned in red, were positioned around the showroom, each with a Robe LEDWash 600 rigged on top, which were used for generally washing the show and presentation area and DJ stage.
The showroom featured a number of performance vehicles including Lewis Hamilton’s 2007 F1 McLaren race car.
Francois comments that the LEDWash 600s were potent and bright enough to easily colour the entire room, and that the 15 – 60 degree zoom is “Amazing”. He is starting to use them regularly on all his projects, and really appreciates other features such as unit weight and low power consumption.Four ROBIN 300E Spots were fitted with custom ‘Boss’ gobos for the event, which were beamed around the room.
The hugely successful evening was enjoyed by all.
MJ Event Gear is one of South Africa’s leading rental and technical production companies, and has an extensive stock of all types of Robe moving lights.
Previous
Next
Bogotá’s Movistar Arena staged the 2023 Red Bull Batalla World Final, celebrating the creativity, importance, and popularity of freestyle rap culture in Spanish-speaking communities. The event was fully loaded with energy and excitement and lit by Madrid, Spain-based lighting designer Edu Valverde from design studio Experiencias Visuales.
Renowned trance music festival Transmission transposed to the Gelredome in Arnhem in The Netherlands for the first time, presenting its newest “Elysium” show concept at the end of 2023 and keeping the winning international production and supply teams that have helped make the event such a success in its native Czech Republic and globally.
Crt Birsa from Slovenian design studio Blackout recently utilised Robe moving lights to realise the raw and edgy lighting aesthetic wanted by Slovenian vocal orchestra Perpetuum Jazzile for a video shoot in Ljubljana.
‘The Need for Speed’ – the ability to work fast and sometimes furiously – “is imperative” explains lighting designer Tom Kenny referring to the 2023 iHeartRadio Fiesta Latina event staged at the Kaseya Arena in Miami, Florida, in conjunction with LPS Production.
All rights reserved. Created by Appio
ROBE Lighting uses cookies. We use cookies to personalise content and ads and to analyse our traffic. Please see “More about cookies” to learn more about how they are used on our website. Click “I agree” to activate them or “Close and just use cookies not requiring consent” if you do not want them. You can change your settings on "Cookies" in the footer at any time.