Lighting NOJO for New Year

Products Involved

DL7S Profile™
DL7S Profile™DL7S Profile™
LEDBeam 150™
LEDBeam 150™LEDBeam 150™

Amidst the thousands of celebrations happening world-wide for the 2018-2019 roll over… the New Orleans Jazz Orchestra (NOJO) played a very special Great Gatsby themed party in the super-plush lobby of the Ritz-Carlton Hotel in Dallas, which required diligent lighting to produce the correct ambience.

Randy Cline of Time Matters Entertainment, based in Plano just north of Dallas, was the event’s technical producer, coordinating all the staging elements, and working for communications agency Wheelhouse Marketing & PR. He asked lighting designer Eric Wade of Crossfade Design to create a dramatically different lighting scheme to set the scene and a stylish tone for a classy evening of fun and music.

Challenged for power and lighting positions in and around the lobby, powerful LED light sources were the only way to go, so Eric selected Robe LEDBeam 150s and DL7S Profiles as his main fixtures.

This was also a unique presentation in that there was no conventional stage, instead, the 16 NOJO musicians were positioned in the lobby, all on the deck, with a dancefloor and a VIP area set up immediately in front of the orchestra, near the bar entrance.

In response, Eric deployed lights wherever he could fit them. Fixtures were ensconced around the floor, on the PA stacks, secreted behind couches, tables, and even around the hotel’s front desk!

“I like to take a truck load of lights and design onsite to cover all bases on these type of shows” he explained. “I took the ‘Grip Truck Theory’ quite literally and then just had my guys grab what I needed from it to light all the different areas.”

Eric has used Robe Tarrantulas many times – including for the house rig which he designed at the Cleveland Cavaliers’ Quicken Loans Arena and in fact it’s his favorite LED wash luminaire – but Tarrantulas were far too intense for this application where he needed stealth, subtlety and smallness!

This was his first time using both these types of Robe LED fixtures!

The DL7S Profiles were used to light the lobby celling. Two fixtures covered the entire ceiling evenly and Eric was able to create striking multi-layered patterning and texturing. “It’s a great light” he said, impressed with the zoom, focus, and gobo selection.

The LEDBeam 150s were the “perfect fixture for this job – wonderfully small with more than enough horsepower for the size and application! They made a huge impact in the limited available space”. He intimated that he’ll be using them a lot more in the future.

He also used some wireless battery powered LED fixtures and some LED battens, all supplied via Time Matters Entertainment’s dry hire division and controlled from a grandMA2 console.

Endeavouring to maintain an atmosphere of elegance in the marble columned lobby with its intricate deep blue and gold Texas flower petal carpets and other bespoke features while loading in, positioning and rigging fixtures was another galvanizing task for Eric and his crew! This included his sons Aaron and Brandon Wade, both Oklahoma University Drama department students who have toured extensively during the summers.

“They have been working with their Dad so long that they know my mood and MO exactly, which helped make designing on-the-fly extremely straightforward in this case” stated Eric.

Eric has always been a big Robe fan, and talking more generally, he commented that being “quite old-skool”, he really cares about the service and commitment. He has the utmost respect for ‘his guys’ on the Robe North America team – Craig Burross and Marty Postma – who always ensure that he has everything he needs for shows and are there to support him.

Randy is also sold on Robe. He and business partner Taylor Hobart recently established Time Matters Entertainmnent’s rental shop - to service both existing and new accounts due to Randy’s many years working as a show producer and general contractor. This new venture has made some serious investment in Robe including BMFL Blades, LightMaster side mounting kits (to facilitate their use as follow spots), RoboSpot BaseStation & MotionCamera systems (for remote follow spot operation), Tarrantulas, MegaPointes, DL7S Profiles, DL4F Washes and LEDbeam150s.

“After much due diligence I came to one conclusion… and that is that Robe’s technology and team are the future and we look forward to a great partnership with John McDowell and the Robe team for many years to come.”

Helping to make this gig rock were NOJO creative director Adonis Rose, Randy’s client Julie Curtis, president of Wheelhouse Marketing & P.R, event producer Sarah Campbell, audio designer Keith Kettrey, and our audiovisual partners at Showtech Productions.


Photo Credit: Time Matters Entertainment

Discover more news

9 / 13 / 2022
Robe Helps Hack the Galaxy and Embraces the Moment in Berlin

Production company OTD Global called on the imagination and flair of new Israeli-based creative visual design practice, LEAD, headed by Omer Israeli and Dor Aichner, to engineer lighting and atmospherics for a ‘Hack the Galaxy’ special event that was staged in Berlin’s charismatic Kraftwerk venue for trailblazing Israeli FinTech enterprise Rapyd.

8 / 16 / 2022
Robe Rocks Roskilde 2022

Roskilde – Denmark’s largest and highest profile international music festival and a glorious and diverse celebration of music, art, activism, and freedom – celebrated 50 years this year with a fantastic line-up across multiple stages, with Robe moving lights playing a major role on the famous Orange Stage and in the expansive Arena Stage venue.

7 / 29 / 2022
Big Presence at 2022 Balaton Sound Festival

The infectious beats of EDM music fused with the vibrance of festival culture returned to the picturesque shores of Lake Balaton at Zamárdi in Hungary (AKA The Hungarian Sea) with the 2022 Balaton Sound event which was completely sold out. The sun sizzled shooting the mercury to over 40 degrees and an impressive line-up included Martin Garrix, Alesso, Marshmello, Sven Väth and many more talented international artists performing across multiple stages.

7 / 22 / 2022
Robe Enjoys Glorious Glastonbury 2022 with Arcadia, The Park & BBC Introducing

The legendary Glastonbury Festival (Glasto) – one of the largest and most popular celebrations of contemporary music, art, and culture – returned with its glorious 50th anniversary edition offering a diverse and spectacular array of WOW factors and creative craziness across multiple stages in the green and undulating fields of Pilton Farm Somerset in the UK.

Read More

Follow @robelighting on Instagram and never miss a story again!

Instagram Photo
Instagram Photo
Instagram Photo
Instagram Photo
Instagram Photo
Instagram Photo

ROBE Lighting uses cookies. We use cookies to personalise content and ads and to analyse our traffic. Please see “More about cookies” to learn more about how they are used on our website. Click “I agree” to activate them or “Close and just use cookies not requiring consent” if you do not want them. You can change your settings on "Cookies" in the footer at any time.